About Allie

Chances are, she's just like you.

Hello! I’m Allie, the creative mastermind behind this blog, Allie Wears. Thanks for stopping by and I hope that the content I create inspires you and your closet!

I started this blog almost 5+ years ago, strictly as a hobby and a way to distract me from my technology-driven 9 to 5. Since then, I’ve been able to grow my blog and build a brand by sharing my love for cute (cheap) clothes with all of you.

Allie Wears documents my personal style, sharing with you how to have fun with fashion without breaking the bank.

To me, fashion is fun! I find getting dressed a creative experiment. I’m a fan of color and my closet is filled with more prints and patterns than I care to admit. I wear what makes me feel good and tend to gravitate towards unique, comfortable pieces. My style has evolved since starting this blog, but one thing has remained true: my love for the sale rack. I have an innate ability to find great items on major sale – a trait I’m especially fond of. Being able to dress cute while on a budget should be a task conquered by all and I hope my blog inspires you to do so!


How would you describe your style?
Creative, comfortable, and casual.

Do you blog full-time? 
No! I am a consultant for Vans and have a few side gigs, like creating content and writing blog posts for local businesses. You can learn more about what I do here.

Why did you start a blog? 
In college, I wore anything and everything. I was wearing a jean skirt with leg warmers one day and a pencil skirt with 4-inch heels the next. My style was all over the place but my friends would always look to me for fashion advice. I figured I’d start documenting my fashion finds and the blog was born.

Where do you live? 
I recently moved to Raleigh, NC from Southern California. I am originally from Boston so I’m excited to be back on the east coast since most of my family and friends are here.

Where do you shop the most? 
I shop at Free People, American Eagle, Zara, Abercrombie and Other Stories. I also love Macy’s – I can find anything there.

What size are you? 
I’m 5’9″ and wear a size 4/6, depending on the brand.

Who takes your pictures? 
I shoot 1-2x a month with Glory and all other pictures are taken on the fly by my boyfriend, Ryan, or friends.

What kind of camera do you use? 
95% of the time I just use my iPhone 11. If I need to use my DSLR, I use a Nikon D5200 with a 35mm lens.

Why do you like blogging? 
It’s fun! I really enjoy creating content and connecting with you all. I’ve learned so much from building a brand and running a small business. I like being my own #girlboss, you know?

Do you have any advice on starting a blog? 
“If not now, when?” That’s my favorite quote that has played a large part in some big decisions throughout my life. If you’re thinking about starting a blog, just do it, I shared WHY you should start a blog in this post and 10 tips on how to go about starting a blog in this post. There are also so many great articles online, especially on Pinterest.

Who does your hair? 
I take my hair very seriously! In Raleigh, I go to Ashley at Gilded Salon. In Boston, I recommend Kim at Blondie Salon and Spa. In California, I went to Kelly Collins at the Parlor Hair Boutique at Seal Beach. You can see how I style my infamous beach waves here. I also have a whole Pinterest board dedicated to balayage where I get a lot of my ideas.

How do you make money?
I charge for my time, whether it’s a style post featuring a specific brand, an Instagram post endorsing a product, or an event that I am hosting. I also work with a third party affiliate linking site, which means if you buy a product that I feature on my blog or social media channels, I make a small commission.

Where can I find you? 
I spend a lot of time sharing my life over on Instagram. You can also follow me on Facebook, Twitter, or Pinterest!